Hannah Lo Bello is an Associate Design Director based in New York. She is currently working at Johannes Leonardo. Must love dogs.


Select Clients: adidas, The Fader, Major League Soccer, Russell Athletic, Pabst Blue Ribbon 

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AE 1 SS25

For the launch of Anthony Edwards debut signature shoe, we established a distinct and ownable peach world where Ant’s personality and performance were showcased.

With the success of our launch we knew we were on to something iconic. Our photos were packaged along with a set of films that are 100% Ant. 100% Atlanta. 100% adidas.

It was important that we match the tone of our films and really leverage Ant’s joyous self-belief and confidence within our imagery.

Bold. Irreverent. Unforgettable.

CREDITS

Client: adidas
Director: Onda
Campaign Photographer: Eric Johnson
Product Photographer: Jack McKain
Producer: Oli McAvoy
Editor: Tom Hohle
GCD: Hunter Hampton + Jeph Burton
CD: Alfonso Ruiz + Zack Browne
Copywriter: Chris Chance
Art Director: Christian Bermudez

ROLE

Design + Art Direction